Rege Behe is lead contributor to CDC Gaming Reports.
The Las Vegas-based company’s credit project with Graton Resort also is Marker Trax’s first same-property integration mobile engagement solution with Mobile+, a mobile engagement platform powered by Joingo.
“With our new resort wallet and integrated Fast Funds powered by Marker Trax, our guests are able to quickly access credit/cash while enjoying what they love to do – gamble.” “One of the central innovations we can offer our guests is the ability to easily and efficiently obtain credit while using a digital wallet system, and Marker Trax has helped us achieve both,” said Graton Resort & Casino President and General Manager Lana Rivera. Graton is currently revising Graton Rewards in order to build a digital wallet platform using Marker Trax technology. Marker Trax cashless credit technology also will be deployed to help revamp Graton’s player loyalty program and solidify its customer base.
